Sports

Brand Partnerships News Sports 

GB STAR ALFONSO PATACHO PARTNERS WITH BAS3LINE FOR NEW SIGNATURE PADEL RACKET

June 17, 2026 NewsDesk Alfonso Patacho, Alpha Racket, Athlete Partnership, Bas3line, British Padel Brand, Carbon Fibre Racket, Domenico Speciale, Elite Sport, GB International, Hollowbridge Technology, Injury Prevention, Padel, Padel Industry, Padel Racket, Performance Technology, Physio Vita, Racket Sports, Sports Business, Sports Equipment, Sports Innovation, Sports Manufacturing, Sports Technology, The Queen's Club, UK Padel, Wesley Teixeira

BAS3LINE LAUNCHES ALPHA SIGNATURE RACKET WITH GB INTERNATIONAL ALFONSO PATACHO British padel brand Bas3line has unveiled its first signature racket,

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Drinks Events Food Hospitality Marketing Sports Women in Business 

FORMER LIONESS MILLIE BRIGHT SHARES THE MARKETING STRATEGY PUBS NEED AFTER THE FINAL WHISTLE

June 16, 2026 NewsDesk Berit Block, business growth, Constant Contact, Customer Engagement, Customer Loyalty, Customer Retention, digital marketing, email marketing, Event Marketing, Football Fans, Group Bookings, Hospitality business, Hospitality Industry, Hospitality Marketing, Hospitality Revenue, Hospitality Technology, hospitality trends, Marketing Automation, Millie Bright, Pub Marketing, Restaurant Marketing, Sports Events, Sports Marketing, UK Pubs, World Cup

HOW PUBS CAN TURN WORLD CUP FEVER INTO YEAR-ROUND REVENUE With spending in pubs forecast to surge by as much

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Entertainment Events Sports 

LIVE MUSIC, FOOTBALL FEVER AND AN OPEN-TOP BUS: THE LONDON ESSENTIALS TOUR LONDON TOMORROW TO KICK-START ENGLAND’S WORLD CUP PARTY

June 16, 2026June 16, 2026 NewsDesk Ben Matthews, Central London, Corporate Entertainment, England World Cup, Entertainment News, event industry, Football Fans, Live Music London, Live Performance, London culture, London Entertainment, London events, London Music Scene, London tourism, Luxury Events, Music and Sport, Notting Hill, Open Top Bus Tour, Party Band, Royal Albert Hall, Summer Events London, The London Essentials, Trafalgar Square, World Cup Celebrations, World Cup England

THE LONDON ESSENTIALS BRING WORLD CUP PARTY SPIRIT TO THE STREETS OF LONDON As England prepares to begin its World

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Charity Sports 

MERCATOR DIGITAL BACKS GIRLS UNITED TO EXPAND FOOTBALL OPPORTUNITIES IN SOUTH LONDON

June 3, 2026 NewsDesk Charles Dickens Primary School, Charles Dickens Primary School Marc Churchouse, Chief Executive Officer, community engagement, community sport, Deputy Headteacher, diversity and inclusion, female coaches, football camps, football coaching, football education, football participation, Founder and Chief Executive Officer, girls football, girls sport, Girls United Football Association, grassroots football, grassroots sport, London community programmes, Mercator Digital, Mercator Digital Romina Calatayud, Nicola Jacobs, South London, Southwark, sports inclusion, sports sponsorship, UK football, women in sport, women's football, youth development, youth leadership

NEW PARTNERSHIP AIMS TO EXPAND FOOTBALL OPPORTUNITIES FOR GIRLS ACROSS SOUTH LONDON A new partnership between technology consultancy Mercator Digital

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Events Food News Sports 

FRESHA AND BLACK EATS LDN BRING CHAMPIONS LEAGUE FINAL FEVER TO HACKNEY BRIDGE

May 29, 2026 NewsDesk Arsenal, Arsenal supporters, beauty industry, Black Eats Fest, Black Eats LDN, Black-owned businesses, Champions League Final, community events, East London, football screenings, Fresha, grooming industry, Hackney Bridge, independent businesses, Jackson McLarty, James Hayward-Browne, London business news, London culture, London events, London food festival, London lifestyle, Partnerships, PSG, Queen Elizabeth Olympic Park, Street Food, UEFA Champions League

ARSENAL FANS TO GET CHAMPIONS LEAGUE FINAL EXPERIENCE AT BLACK EATS FEST AS FRESHA RENEWS PARTNERSHIP Thousands of Arsenal supporters

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Funding Sports 

LONDON START-UP SPORTL AIMS TO TRANSFORM FITNESS BOOKINGS WITH PAY-AS-YOU-TRAIN MODEL

March 11, 2026 NewsDesk boutique fitness London, digital fitness platforms UK, fitness marketplace platform, Former EMEA Chairman of FTI Consulting, gym booking apps UK, Kevin Hewitt investor, London fitness startup, London fitness studios booking, London gym booking platform, pay as you train fitness platform, Ryan Lovelock SPORTL, SPORTL app, SPORTL funding round, UK fitness tech startups, UK health tech investment, UK startup ecosystem fitness

LONDON FITNESS START-UP SPORTL LAUNCHES APP AFTER £250K PRE-SEED FUNDING ROUND A London-based fitness technology start-up is entering the competitive

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Acquisitions Sports 

UK SPORTS MEDIA CONSOLIDATION ACCELERATES AS DAVE.SPORT BUYS SNACK MEDIA ASSETS

February 2, 2026February 2, 2026 NewsDesk Co-Founder, Dave.Sport Media Group, Dave.Sport Media Group Hector Morales Valdes, digital sports media, fan-led sports coverage, football media networks, independent media networks, Jack Shaw, London, mobile broadcast studio, Owner, rugby sports media, Snack Media, Snack Media acquisition, sports broadcasting UK, sports content platforms, sports media consolidation, sports media partnerships, sports publishing UK, UK media acquisitions, UK sports media

Dave.Sport Media Group has acquired the majority of Snack Media’s sports publishing portfolio in a six-figure transaction, significantly expanding its

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Finance News Sports 

365 FINANCE DEEPENS PREMIER LEAGUE TIES AS CRYSTAL PALACE PARTNERSHIP ENTERS THIRD SEASON

December 17, 2025 NewsDesk 365 finance, AI underwriting finance, alternative lending UK, business finance innovation, business funding UK, Crystal Palace partnership, fintech lender UK, London fintech, Premier League sponsorship, Rev&U platform, revenue based finance, small business funding, SME cashflow solutions, SME finance UK, working capital SMEs

Alternative business lender 365 Finance is marking its third consecutive season as an Associate Partner of Crystal Palace, using the

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News Sports Utility Services 

SERENA VINCENT SECURES NEW SPONSORSHIP AS OLYMPIC BID GATHERS MOMENTUM

November 20, 2025November 20, 2025 NewsDesk athlete sponsorship UK, athletics coach, British athletics, British shot-put record holder, community sports initiatives, Connect It Utility Services, Daniel Collins, elite athlete training, European athletics, Head of Sales & Marketing Connect It Utility Services, Judy Oakes, Mike Winch, Portsmouth athletics, Serena Vincent, shot put champion, South Coast business, Southampton sports news, sports partnerships, Team GB hopefuls, UK Olympic athletes, UK utility companies

Connect It Utility Services, the Southampton-based multi-utility provider, has announced a new sponsorship deal with Serena Vincent, one of Britain’s

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Entrepreneurship Legal Sports 

JOHN AMAECHI OBE: BECOMING THE PROTAGONIST OF YOUR OWN STORY

November 12, 2025November 12, 2025 NewsDesk APS Intelligence, authentic leadership, becoming the protagonist, courage and leadership, Darryl Cooke, empowerment and growth, extraordinary achievement, founder, gunnercooke, inspiring leadership, John Amaechi OBE, leadership awareness, leadership development, leadership podcast, leadership resilience, mental health in the workplace, personal growth, professional inspiration, psychological insight, Saïd Business School, self-determination, The Inspiring Leadership Podcast, University of Oxford

What does it take to achieve the extraordinary? In a truly thought-provoking episode of The Inspiring Leadership Podcast, Professor John

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