CARMONEY DRIVES GROWTH WITH NEW LONDON FRANCHISE LAUNCH
CarMoney Expands in London to Strengthen Dealer Finance Network
CarMoney, one of the UK’s fastest-growing vehicle finance brokers, has expanded its footprint with a new London operation aimed at supporting car dealerships and customers across the capital.
The latest franchised business, CarMoney London, is led by Bailey Spencer and Antonio Hurshid, two experienced motor trade professionals with over 16 years of combined experience in the automotive sector. Based in North London, the pair first worked together at Mercedes-Benz Colindale, one of the busiest dealerships in the region, where they developed a successful partnership that now forms the foundation of their new venture.
Antonio began his career with Steven Eagell Toyota before moving to Mercedes-Benz Stevenage and later Colindale, while Bailey joined the industry straight from university at the age of nineteen. Their shared experience gives them a deep understanding of dealer challenges — from managing finance applications to improving customer satisfaction.
“CarMoney stood out to us because of its advanced technology, national brand recognition and unrivalled lender panel,” said Antonio Hurshid. “We’ve both seen firsthand how much time and effort dealers spend managing finance. Our role is to take that pressure away so they can focus on what they do best — selling cars and looking after customers. Partnering with CarMoney gives us the tools and backing to do exactly that.”
Bailey Spencer added: “We’re passionate about building long-term relationships with dealers right across London. This is a huge and diverse market with hundreds of dealerships, and our goal is to become the go-to finance partner for as many of them as possible. The response so far has been fantastic, and we’re excited to show what CarMoney London can deliver.”
CarMoney, backed by the Peter Vardy Group, has ambitious national growth targets — aiming to reach £730 million in annual vehicle finance by 2029 through both organic growth and an expanding UK franchise network.
Welcoming the new partners, Wendy Taylor, Franchise Director at CarMoney, said: “Bailey and Antonio bring the perfect mix of dealership experience, energy and ambition. Their knowledge of the London market and hands-on understanding of dealer needs are a huge asset as we continue to grow our national network. They share our commitment to great service and delivering real value for our dealer partners and their customers. We’re delighted to have them as part of the team.”
Over the next three months, CarMoney London will focus on building brand awareness and strengthening relationships with local dealerships. As demand grows, plans are already in motion to expand the team further.
The CarMoney model offers dealers access to a panel of more than 20 lenders, combining technology and expertise to deliver fast, transparent finance options for customers ranging from prime to subprime credit backgrounds.
For more information, visit london.carmoneydealer.co.uk/home.
